| What matters | WACRS | Wati |
|---|---|---|
| Official WhatsApp Cloud API | ✓ | ✓ |
| Flat plans — no per-user fees | ✓ | Per user |
| Zero markup on Meta conversation fees | ✓ | Markup applies |
| Shared team inbox with assignment | ✓ | ✓ |
| Scheduled broadcasts & retargeting | ✓ | Add-ons |
| Drip campaigns with exit-on-reply | ✓ | Limited |
| Built-in CSAT surveys | ✓ | Via flows |
| Per-agent performance analytics | ✓ All plans | Higher plans |
| Sales pipelines built in | ✓ | Basic CRM |
| Number-health guardian (caps, quality pause) | ✓ | Partial |
| AI template & ad-copy writer included | ✓ | Paid add-on |
| Self-hostable / white-label your own SaaS | ✓ | — |
Competitor capabilities as publicly listed in July 2026. Plans change — verify current offerings on wati.io.
The pricing math that matters
Wati charges per user and adds a markup on Meta's conversation fees. For a 10-person team sending real volume, both meters run every month. WACRS plans are flat: add agents freely within your plan, and pay Meta's published rates directly with no platform markup — your Meta bill is between you and Meta.
Where Wati is strong
Wati has a polished mobile app, a big integration marketplace and a well-known brand — a safe default if you want the most-installed option and don't mind the meters.
Where WACRS wins
Revenue tooling, not just support tooling
Kanban pipelines with deal values attached to conversations, per-agent close rates and reply speeds, and CSAT scores per agent — the numbers an owner actually manages by.
Marketing automation included
Scheduled broadcasts, one-click retargeting of readers and repliers, and multi-day drip sequences — bundled, not add-ons.
Own it if you want to
WACRS can be self-hosted and white-labelled with a full platform console — agencies resell it under their own brand. That path simply doesn't exist with closed platforms.
Do the math on your own team size
Flat pricing, no per-agent fees, no Meta markup. Set up in ten minutes on the official API.
Start free with WACRS →